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The Sona Blog

News, research and insights from the world of frontline work — expert perspectives on workforce management, AI innovation, and operational excellence.

Hospitality
From insight to impact: what the latest Pineapple data means for hospitality operators

From insight to impact: what the latest Pineapple data means for hospitality operators

A Q&A with Philip Eeles, Co-founder of Pineapple

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Hospitality
What agentic AI actually means for hospitality — and where to start

What agentic AI actually means for hospitality — and where to start

At HT360, Sona's co-founder and CTO Ben Dixon explored what agentic AI really means for hospitality operators — and why the gap between hype and practical.

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News
Sona Raises $45M Series B to Bring AI to the Frontline Economy

Sona Raises $45M Series B to Bring AI to the Frontline Economy

The funding will accelerate the expansion of Sona’s AI platform, enabling frontline businesses to build, run and adapt the software that powers their.

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Hospitality
High staff churn in H1 could be costing you peak season revenue

High staff churn in H1 could be costing you peak season revenue

Staff churn has always been treated as an HR problem. Something to monitor, report on, and accept as part of life in hospitality.

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Social Care
Workforce strain, digital capability and resilience in adult social care

Workforce strain, digital capability and resilience in adult social care

Adult social care is no stranger to pressure. Workforce shortages, rising costs, increasing acuity and operational complexity are no longer temporary.

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Hospitality
From dashboards to decisions: what hospitality operators really want from AI

From dashboards to decisions: what hospitality operators really want from AI

We recently brought together a group of senior hospitality leaders for a closed-door workshop in London. No demos. No sales pitches.

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Hospitality
What Hospitality need to know about the Employee Rights Act

What Hospitality need to know about the Employee Rights Act

We brought together hospitality leaders, operators and employment law experts to unpack what the Employee Rights Act will really mean for hospitality.

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Hospitality
In conversation with Kate Nicholls

In conversation with Kate Nicholls

In this wide-ranging conversation, Kate Nicholls, Chair of UKHospitality, joins Paul Watson from Sona for a discussion facilitated by Mark Stretton, CEO.

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News
New integrated partnership launched with Grateful

New integrated partnership launched with Grateful

Sona and Grateful announce integrated partnership.

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Tao Group
Paul
Voyage Care
Pizza Pilgrims
Caring Homes
The Belfry
Avery
Popeyes
Hallmark
Salutem
Dakota Hotels
National Care Group
Hawksmoor
Kisimul
Beaumont
Achieve together
Loungers
Community Integrated Care
Randalls
Choice Support
Ole & Steen
Liaise
Firmdale Hotels
Cartrefi Cymru
SRSL Group
Signature
JRK Group
Yorkshire Care Group
Greensleeves Care
Aria Care
Advinia
Ardent Care
Insomnia Cookies
Tao Group
Paul
Voyage Care
Pizza Pilgrims
Caring Homes
The Belfry
Avery
Popeyes
Hallmark
Salutem
Dakota Hotels
National Care Group
Hawksmoor
Kisimul
Beaumont
Achieve together
Loungers
Community Integrated Care
Randalls
Choice Support
Ole & Steen
Liaise
Firmdale Hotels
Cartrefi Cymru
SRSL Group
Signature
JRK Group
Yorkshire Care Group
Greensleeves Care
Aria Care
Advinia
Ardent Care
Insomnia Cookies
Tao Group
Paul
Voyage Care
Pizza Pilgrims
Caring Homes
The Belfry
Avery
Popeyes
Hallmark
Salutem
Dakota Hotels
National Care Group
Hawksmoor
Kisimul
Beaumont
Achieve together
Loungers
Community Integrated Care
Randalls
Choice Support
Ole & Steen
Liaise
Firmdale Hotels
Cartrefi Cymru
SRSL Group
Signature
JRK Group
Yorkshire Care Group
Greensleeves Care
Aria Care
Advinia
Ardent Care
Insomnia Cookies